This article discusses how to create web stories and how web stories can help you show up in search results.
How to create and publish web stories
Category: Google and SEO
Why lower rankings on SERPs for your website matter, too.
A discussion surrounding how deep users actually go into search results. Yes, they do visit pages 2, 3 and 4 on SERPs.
Why branded search matters in your content strategy
A look at what brands should consider when it comes to branded search SEO strategies.
Is your content ready for visual search?
This article discusses what virtual search is, how it currently works and how it can affect a brand‘s content strategy.
Top tips on using anchor text the right way in your content strategy
This article looks at the importance of using good anchor text in your content assets and how to pick anchor text.