Estimated read time: 6 minutesZubin Damania, MD, was a Stanford physician who was following in his dad’s footsteps: Being a doctor in the typical healthcare system. But that wasn’t enough he told the audience at the Healthcare Internet Conference in Las Vegas in 2016. “I […]
Category: Health
Healthcare ads: Should we use actual patients?
Estimated read time: 5 minutesColin Hung wrote a great post over on the Healthcare Leadership blog and shares a video, used as a TV commercial, that includes actual patients, according to Colin’s blog post. Colin asks “How do you feel about using actual patients, families […]
How to promote your event through great storytelling [HEALTHCARE EXAMPLE]
Estimated read time: 2 minutesA lot of event promotion I see out there is, well, just very promotional. Here’s our event The time Date Maybe the purpose is stated And whatever it is that we want from you – often to give us money to attend […]
MEN’S HEALTH: Why not to ignore the little health problems
Estimated read time: 2 minutesI had this pain in my left waist for months, but only when I was laying down. My wife suggested I should maybe go see our family doctor and have him take a look. I’m fine. But you may know how […]
How Instagram helps us recognize shareable moments and tell even better stories
Estimated read time: 2 minutesOne of the things I like about Instagram is that – at least in theory – it’s actually harder to share content than it is on Twitter or Facebook. Taking good photos takes a different level of effort and even skillset. […]