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Christoph Trappe – Content Strategy Consultant, Head of Content

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Category: Measuring results

  • August 7, 2022January 16, 2023
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What podcast metrics matter?

  • Measuring results

This article looks at what podcast metrics are available and which ones we should keep an eye on as our podcast matures.

Continue Reading What podcast metrics matter?
  • February 4, 2022February 4, 2022
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How being helpful can propel your business forward

  • Change Leadership

Let’s discuss why brands have a need of being helpful if they want to drive long-term success with their audiences, prospects and customers.

Continue Reading How being helpful can propel your business forward
  • January 13, 2022January 13, 2022
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How does podcast attribution work through pixels?

  • Measuring results

A look at how podcast attribution works through the use of a pixel.

Continue Reading How does podcast attribution work through pixels?
  • December 25, 2021December 25, 2021
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Do people really not use the internet over the holidays?

  • Measuring results

This article looks at internet usage over the holidays and what that may or may not mean for marketers.

Continue Reading Do people really not use the internet over the holidays?
  • December 7, 2021May 18, 2023
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What’s the best time frame to measure content performance?

  • Creativity

This article discusses how to measure content performance and on what timelines.

Continue Reading What’s the best time frame to measure content performance?
  • December 5, 2020December 5, 2020
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A/B testing tools – A demo of Google Optimize

  • Measuring results

This article discusses A/B testing, A/B testing tools like Google Optimize and how the future of A/B testing might look.

Continue Reading A/B testing tools – A demo of Google Optimize

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Email updates

Get useful content from your content strategy consultant Christoph Trappe via email.

Recent Posts

  • No limits: Reaching your potential
  • The different types of podcast ads you could run
  • Moving on up: How to increase website traffic organically
  • Booked: 8 Ways to Find Podcast Guests
  • Make Home Life Easier and More Convenient with a Smart Home Setup!
  • Round and round we go: Why Full-Circle Marketing is Key
  • Next level unlocked: What is a content strategy consultant?
  • Elevate your marketing with loyalty programs in marketing
is marketing a good career
going live with your podcast to reach even more people

Follow me

  • Twitter
  • LinkedIn
  • YouTube
  • Instagram
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