Branded swag can be a nice way for companies to get their names out there while also giving consumers and employees items they might enjoy. But there’s an art and science to how to create swag that is actually useful.
A look at how I wrote four business books with blog posts as the foundation.
This article discusses the importance of a good lead response time and other best practices when it comes to follow-up.
Continuous learning in marketing should really be a requirement. Whether that’s in the form of getting a specific marketing certificate, in-house training or going to conferences can be a matter of personal choice. But at the end of the day, marketing strategies change too quickly and too often to marketers to not continue to learn new things.
Estimated read time: 4 minutes Note: This was part of a book about German American history, traditions, festivals and recipes that Penfield Books of Iowa City published in 2013. Published here with the writer’s permission. By Mary Sharp Christoph Trappe was sixteen years old when he […]