In this keynote video, I discuss the steps companies should follow to tell better stories, which in turn can then help them drive results.
Category: Strategies
Discover the Power of Text-to-Speech on Your Website!
This article discusses how and why to use text-to-speech on your website including in blog posts and articles.
Living your best life: My top 10 self-care tips
This article shares my top 10 self-care tips that marketers and content strategists can use to stay grounded and find some balance.
How to pick books that you actually like
This article looks at strategies to picking books that you might actually enjoy to read based on your interests and goals.
How to sell T-shirts on Amazon
This article discusses how you can easily be selling T-shirts on Amazon. From design to upload to publishing, it’s all covered here.
What’s the biggest time waster for marketers who try to drive results?
A look at what are time wasters in marketing and content and what aren’t.
Ca-Ching: Sponsored Content Tips That Work!
This article discusses what sponsored content is, how to integrate it into your content strategy and if you should.
What is meant by leads and is that the best term for potential customers?
This article discusses what is meant by leads and whether or not calling a potential customer a lead is the right term.
Seasonal Marketing Examples: A Strategy to Boost Your Business
A look at what seasonal marketing is and how you can take advantage of this strategy – even if you don’t have enough funds right now to run campaigns.
Don’t Just Guess – What is a good marketing ROI?
On this podcast episode, we discuss several marketing metrics examples that are worth considering to report your results.
🍀 Lucky breaks or strategic moves? Decoding the role of luck in business 🍀
This article looks at what luck in business is and what we can do to improve what some might call luck to be more successful.
Creating buzz: Giveaway ideas for businesses
This article shares giveaway ideas for businesses and how a giveaway can fit into your overarching marketing strategy.
Video podcast equipment for beginners
This article shares how you can start a video podcast simply and make it part of your overall content strategy and audio podcast strategy.