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Before 2016, only handpicked accounts by Twitter could get it. Then in 2016, Twitter allowed people to apply to get the blue checkmark to show their account was verified. You had to explain why you needed it, send some links to sources talking about you and even share a picture of your driver’s license. I applied and did receive it at that time.
Then in November 2017 Twitter paused the application process due to apparent confusion over what the checkmark actually means.
Twitter pauses general verification of accounts
In November 2017, Twitter released this statement:
Verification was meant to authenticate identity & voice but it is interpreted as an endorsement or an indicator of importance. We recognize that we have created this confusion and need to resolve it. We have paused all general verifications while we work and will report back soon.
I can see their point. My 9-year-old has even said to me: “How come you are so important to get the checkmark.” Well…
Either way, that’s the update for now and as far as I can tell the below process is on hold for the time being. Before Twitter opened the application process in 2016 (as described below) for people to get verified, only celebrities handpicked by Twitter and journalists usually got the blue checkmark.
I assume this also applies to business accounts. Maybe Twitter will change to a system like Facebook where Facebook hands out blue checkmarks to handpicked accounts and grey ones to businesses that apply. We will see!
On Nov. 15, 2017, Twitter announced that it will review all accounts and might even remove the checkmark from some:
The below was written in 2016:
Why you’d want to apply to verify your Twitter account
In August 2016, Twitter opened up the application process to verify accounts – meaning you get the little blue checkmark and Twitter confirms it’s you.
Accounts of public interest have a chance to get verified and the process is pretty straight forward.
- Upload an image of your driver’s license
- Share two supporting links of website that show that you are of public interest
- Share a paragraph explaining why you think you should be verified
The process took about two weeks for me and I did hear from others in that time period who were denied – so not everyone gets approved. Denied accounts can try again in 30 days.
Until I got the checkmark, I couldn’t confirm or deny that it was really me. Ha ha. But seriously, getting the checkmark does add some credibility that it’s me!
I also think that when verified accounts follow somebody those other accounts get a mobile notification – at least I used to get them when verifieds followed me.
Being verified also makes me more connected to the network. Twitter is the only network that has given me the checkmark.
If you are denied for verification, keep sharing authentic and useful stories and keep growing your audience. That’s the way to become publicly relevant to our interested communities.
How do you get verified on Periscope?
Follow the process above on Twitter and once/if Twitter verifies your account, you’ll also get the verification badge on your Periscope account.