This article discusses the value of traditional media as it relates to content marketing initiatives.
Let’s discuss why brands have a need of being helpful if they want to drive long-term success with their audiences, prospects and customers.
This article discusses when stories should be vetted and when we should focus more on production and sharing.
Estimated read time: 4 minutesHIPAA, the Health Insurance Portability and Accountability Act, is sometimes cited to be a hurdle in healthcare to share authentic stories that involve people (aka patients). Since the best stories involve people, chances are that some of the best stories worth sharing […]
Estimated read time: 3 minutesThe sending of enewsletters is one of the most effective content marketing tactics. Most people still read emails. Email is not dead. At all. Even though, sometimes we’d like it to die. Ha. I wondered how many enewsletters do I personally get […]