Christoph’s Content Corner

Why research is important [Content Strategy]

Research is important in content strategy. That includes research to understand our audiences better and for content production.

This article discusses the intricacies of bolding text in your content for scanability, SEO and other reader and writer benefits.

This article discusses the question of how long does it take to write a blog post. Several factors play into this. Let’s discuss.

This article discusses how to easily use an online thesaurus as part of your integrated content strategy and implementation process.

Getting a compliment of course is nice when it is meant. How to respond to a compliment however is something that we sometimes don’t do correctly.

Artificial intelligence presents a huge opportunity to make your customer experience far more human. Here’s how.