This article discusses why you should edit text in WordPress as opposed to Word documents or other word-processing tools.
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How to increase blog ad revenue with Google Adsense
A look at how much Google ad revenue you can expect and how to tie Google ads into your overall content strategy.
Social media notifications: LinkedIn, Twitter, Facebook and more
A look at how to turn on social media notifications for Twitter, Instagram, LinkedIn, TikTok, Facebook and YouTube.
How to frame your stories toward people’s personal agenda
This article discusses why content strategists need to understand the personal agenda of members of their target audience.
How to set up a professional Twitter account – a.k.a a Twitter business account
Twitter has rolled out professional Twitter accounts and this article shares with you how to set that up if you have that feature available. You can also think of those as business accounts on Twitter.
How to create a virtual Zoom background for Halloween in minutes
A step-by-step guide on how to create a Halloween Zoom background with Canva. It takes moments. And it’s easy to do.
How to easily create animations for social media and websites
A look at how to easily create animations that you can use on social media networks. I discuss a few different tools and workflows.
Can content intelligence take the chaos out of content creation?
Content production and performance can be and often is chaotic. Especially in larger organizations. How do we make it more efficient and drive better results? Content intelligence processes can help. This articles dives into that topic.
Disaster communications for marketers (lessons from the Iowa derecho)
A look at disaster communications for marketers and content teams when natural disasters are impacting business operations.
Podcasts on Pandora – How to listen and how to submit your podcast on Pandora
Podcasts on Pandora are an emerging area to distribute to your audience and to listen to podcasts. This article discusses the topic.
Small business websites – How to create one quickly and what to include
Most every business should have a website. I share why and how to create small business websites.
Small business marketing strategies: How to make sure customers know you are open
This article discusses small business marketing strategies that can help you ensure your customers know that your business is open.
50 percent off! How to run a successful coupon campaign online
A look at what works when it comes to coupon codes online. Of course, everyone wants a deal – online or offline. Coupons can help drive business.