Is there an Instagram Live Archive? How do people watch them once the livestream has ended?
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Follow these Zoom etiquette tips to stay sane and have better virtual meetings (Audio/Video)
This articles discusses Zoom etiquette that can help you stay sane and make virtual meetings better and more collaborative.
Small business websites – How to create one quickly and what to include
Most every business should have a website. I share why and how to create small business websites.
Small business marketing strategies: How to make sure customers know you are open
This article discusses small business marketing strategies that can help you ensure your customers know that your business is open.
Podcast speed: How fast should I talk on a podcast?
Some of us are fast talkers and some of us talk slower. I typically talk relatively fast or at least I thought I did it. Of course in today’s world of personalization some podcast listeners like to listen to regular voice speech and some like […]
How to restrict your Facebook Live audience by geography for free [Geotargeting tip]
A look at how to deliver for free Facebook Lives to specific areas of the country and globe by geotargeting on which areas can see the video and which can’t.
Should we put our webinars on YouTube and social media?
Webinars are still a great lead-generation tool! When people sign up – even if they don’t attend – they show interest in your topic! When your informational topic is also linked to a sales activity capturing that interest is helpful and can allow companies to […]
Amazon now offers free samples on Kindle books and makes making money even harder for writers
Content creation of all kinds has been getting harder and things are not slowing down. Free samples of books are another piece of evidence here. I’ve written two books. Every once in a while, I use them as examples when people challenge me that “you […]
Mobile content creation: How to easily embed tweets into your blog posts from an iPad
You know I love mobile content creation. Writing on my iPhone or iPad anywhere. Live video on walks. Editing video while waiting for an appointment. It’s all possible now and tools are getting better by seemingly the minute. I was pleased to see that you […]
Rebranding is hard. An update on the Bonvoy rebrand
Rebranding is a lot of work. Is it worth it and are people going to use the new brand name anyway?
How to do live Q&A sessions on Instagram
Engagement is a buzzword in digital marketing certainly. We want people to talk with us! Yes, please! Though many brands don’t have much to talk about. And why would I want to chat at length with my toilet paper brand – for example – on […]
How long can an Instagram Live be? 1 hour, but you can start again right away and here’s why that might be good
I was watching newly-elected U.S. Congresswoman (NY) Alexandria Ocasio-Cortez’s Instagram Live on a Sunday night. She was cooking and discussing politics. Awesome. Very authentic and talk about bringing people into your home! At one point she led a friend in. Another time she was jumping […]
[Instagram strategies] Here’s why you should tag yourself in your Instagram Stories that have hashtags
Hashtags in Instagram Stories have evolved since they first rolled out in May 2017. By the way: Check out my Hashtag Halloween costume here. Other Halloween costume ideas for marketers here. That’s the nature of hashtags and social media as well as digital marketing strategies. […]